Dr Who Magazine Analysis

Title of publication:

The title of the magazine is imprinted at the top of the magazine as that’s where all the titles go. The title of the magazine is “doctor who” this typography has been overlapped by the character. This shows to us that the doctor who is a well-known brand series winning loads of awards. This meant that the title does not need to be fully shown as it will be easily recognisable by the audience through its font and colour. The colour of the title is in sliver and along with a futuristic font which connotes fantasy/sci-fi.

Slogan:

The slogan shows that the series has been going on for a very long time, “50” years of filming. The “50 years” has been highlighted and has been structured in a bold font; this may show the audience on how much experience they have had. The colour of the font is gold maybe showing 50 years of success. The slogan in the end has an exclamation mark added to create an exciting effect for the audience making them more enthusiastic and engaged with the magazine, not making it dull and boring.

Central image:

The central image is of three characters in which are the doctors, which may build confusion for the audience. This would create an enigma for the audience as it leaves them with a question to how there are three doctors in the latest series of doctor who. This would make them want to find of why and buy the magazine as it may hold the answer. All three of the characters are all looking towards the camera giving a sense of the characters looking at the audience or the customer who’d want to buy the magazine; this is an example of direct mode of address. 

Flash/cover lines:

The flash cover lines that have been used in the magazine are “THE DAY OF THE DOCTOR!”. The word “DOCTOR!” has been capitalised and at the end of the word it’s also included an exclamation mark, this signifies the importance of the doctor as the doctor is the main protagonist in the series. The word connects with the central image as there are three doctors in the image showing that it’s all about these tree protagonists. Giving the audience an idea of what the series may consist of or could potentially foreshadow something about what may happen in future.

Free offer:

The magazine offers a variety of free gifts and items which could potentially lure that audience in and make them buy the magazine through free items, or in this case free downloads.  The magazine also offers free special collector cards with pictures of previous doctors all the way from the 1960s. The magazine also offers an opportunity where someone could win doctor who blu-rays, dvds, books and cds. This yet again tries to lure the audience into buying the magazine through offering free products/items that comes with the magazine itself.

Colour scheme:

The colours in which the magazines have used are black, red, blue and bronze. This would be effective, as through keeping the colours simple and not using any more it would attract the audience as it does not look too tacky. It would create a certain mood so that the audience can sink in to so that they do not get confused of the other colours in which are not necessary. The colour red is mainly used to promote and make the brilliant fantastic offers stand out from everything else. As this is the main thing that would get the audiences attention and interest, this acts as a hook.