Thursday, 13 February 2014

Ill Manors Trailer Analysis

Trailer analysis “Ill manors”
What are the typical codes and conventions of film trailers - what information is usually provided?
The typical codes and conventions of a film trailer consist of various shots of typography listing the directors name, actors names, features, music producers, film producers and last but not least the title of the film. Film trailers also consist of music in which is usually parallel to the scenery being shown in the video. They may contain sound bridges with voice overs, the music or dialogue from the film. Film trailers also display the “BBFC” rating in some cases the age restriction has not yet been decided as it may be in progress.

How are trailers distributed?
Film trailers are promoted in various ways, one of which is through broadcast platforms such as television. Television is one of the most common ways of promoting films and raising awareness. They could also use radio to promote the film; this could be done by interviewing a few of the actors or maybe even the director. From this the interviewee could explain about what the whole movie is about and what they could expect form it. The film would also be promoted through the use of cinema adverts. Through cinema adverts it would target all the people who are in cinema this would be beneficial as the people being targeted are people who usually go cinema.

How does Ill Manors use trailer conventions?
The film ill manors use the conventions of film trailers like music for example. The music used in the trailer is from the director himself known as plan b. The music that is used in the trailer has also been used in the movie as well, which gives a little taster for plan b’s fan base as they would be interested in watching it as his music is in the music. The music in the trailer is also parallel music which suits the narrative and scenes. We can tell this by listening to the lyrics where it mentions drugs, violence ect. So through this it makes the sound parallel as the scenes have also violence, drugs and all the other stuff Plan B sings about. The BBFC rating has not been included with in the trailer as it yet has not been decided what age rating it should be given at that moment in time when the trailer was released.

Who is the target audience?

The prime audience for this movie would be teenagers and young adults aged from 17-30. This movie does have techniques where they could hook the audience and persuade them in to watching it through the scenes. The scenes play an important role alongside with the music, though the scenes not being even a second long and the music being dramatic with its lyrics. It would create tension for the audience viewing the trailer and wanting more of the adrenaline impact they get from viewing the trailer. The trailer also shows the main stars in action including Plan B as he is the director, this is yet another reason to why the audience would hook on to the movie as Plan be is featured in it also he was the director. This would automatically mean that his entire fan base would be interested in the movie as he plays a part in it. He is also the voice over Plan B is the narrator of the whole story. The trailer also has a release date informing the audience of when the movie will be released in cinemas. 

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